Centrepoint has returned to the outdoor marketing scene in Dubai with a mesmerizing OOH campaign that shows why the White Wednesday event is one of the most exciting times of the year! After the clothing brand’s last OOH appearance, it has landed on billboards with what can be its strongest OOH campaign this year. The visuals mainly brandish a white backdrop, keeping in line with the event’s name & theme. The visuals parade a plethora of models wearing a variety of clothing items befitting a wide age range, from toddlers to teenagers, and to adults. One thing is true across all individuals though, they are all sharply dressed with comfortable and elegant clothes that bring out their best features. All of this elegance is punctuated by an unmissable offer of up to 70% off, as the brand launches the biggest sale of the year, which is available both in-store and on the online app. This campaign is a new one that was released during the third week of November and was launched on Hoardings, Lampposts, and Mega-Com Billboards in Dubai City.
