The fast-food giant, McDonald’s, is back on billboards after its last OOH campaign. This time the brand has landed on billboards to promote its unmissable Western Festival. The ad visuals flaunt the Hot Western Chicken Sandwich, showcasing its delicious layers and irresistible shape. The offering is available for a limited time and is visualized while being accompanied by a small bowl of the Hot Mighty Sauce, and a couple of colored peppers. The bottom right side of the ad provides the hotline and the website for those who want to order now!
The brand is no stranger to Cairo’s OOH scene and has been a consistent presence, each time bringing more offers and tasty meals, and inviting more and more people to taste it themselves.

Hungry for more info about this new campaign from McDonald’s? Head over to Monitoring Out-of-Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo and Dubai, to uncover more on campaign details such as; media plans, budgets, types, kinds, locations, and more. 

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