Orange Egypt has climbed up Cairo’s OOH landscape, raising awareness about its largest and fastest international packages without a landline. This campaign has drawn audience's attention after its latest OOH campaign in July 2021.

The campaign uses the brand's main color, which is the pumpkin orange to retain its identity, featuring an illustration of an Orange internet router, with a speed indicator reaching its limit. The visuals also indicate that the brand has won OOKLA’s speedtest award for fastest internet 2021, also highlighting that Orange home 4G packages provide the biggest allowances with the fastest and highest 4G speeds. The ad copy also offers the hotline as a straightforward call-to-action for subscribing now in order to enjoy a 25% discount on home 4G router.

Longing for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.

Campaign Credits

Industry: Telecommunication

Brand: Orange Egypt

Advertiser: Orange Egypt

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Country: Egypt

Region: North Africa

Tags: 4G | Awareness Campaign | Ookla | Orange

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