The esteemed real estate developer MOUNTAIN VIEW is back once again on Cairo’s billboards after their last OOH campaign, which marketed their astonishing project; OCTOBER PARK. The company has returned after a short while on the OOH scene to promote one of their most dazzling projects yet; iCity OCTOBER. The real estate project is conveniently situated five minutes away from the famous Juhayna Square, two minutes away from the Shooting Club, and three minutes away from Mall of Arabia. iCity OCTOBER has been smartly placed minutes away from world-class hospitals and schools as well as everyday conveniences. iCity boasts a large and diverse bundle of features, homes, and facilities that ensure there is something for everyone, that everyone’s wants and every need are met. Be it outdoor spaces, lush greens, tailor-made homes, sports facilities, or outings for residents to explore. The visuals portray a mother and her daughter painting on a big canvas, in a beautiful garden that belongs to an even prettier villa, while on the other side of the fence another family is having the time of their lives, with children playing and an older couple chatting. This serene depiction of life in iCity allures onlookers to start planning their future in this paradise located in October city. The ad copy shows the real estate developer’s logo alongside the project’s logo as well. The slogan of “Move to the Heart of the City” entices people even more, to take the initiative and movie into iCity. The ad copy also displays the hotline for those seeking more information. Want to uncover more information about MOUNTAIN VIEW’s outdoors ad? You can know this and more (like OOH types, kinds, media plan, budget, locations) by visiting Monitoring Out-of-home (MOOH), Cairo’s dedicated OOH media intelligence company.
