RAKBANK & Emirates are Introducing RAKislamic Emirates Skywards World Elite Mastercard Credit Card, alongside the Firefly application. The RAKislamic Emirates Skywards World Elite Mastercard Credit Card lets you earn Skywards Miles on all types of spends. What’s more, these Skywards Miles are awarded based on total monthly spending in Dirhams to keep it simple. The card also provides many more benefits such as having the purchased item(s) insured against loss due to accidental damage or theft occurring within 30 days from the date of purchase as indicated on the store receipt. In addition to the fantastic Credit Card, both companies are offering the Firefly application. Curated and crafted around the customers, firefly - a first-of-its-kind companion app, for the RAKBANK Emirates Skywards World Elite Mastercard Credit Card, brings amazing experiences and real-time offers that best suit the interests and lifestyle at home and abroad for the clients. With up to 50% OFF 5000+ offers across categories like Food, Health & Wellness, Travel & Entertainment, Shopping, Services, Jewellery & Watches, and more. The ad visuals depict the app, indicating that it’s available for download on the App Store and Play Store, in addition to the Credit Card, showing how they both go hand in hand. The red background fits the brand logos for both RAKBANK & Emirates, which are both featured at the top of the billboards. The ad copy “you shall miss nothing” indicates how much the Credit Card and the App can benefit their users for an unmissable experience. The visuals also depict a mother and child playing joyfully with a green backdrop, conveying the sense of peace and happiness accompanying such amazing services and facilities. This limited campaign emerged in the first week of October with limited locations on Digital Screens in Dubai.