When it comes to such a massive global brand like KFC, one can sometimes wonder how they can continue to come up with new and exciting meals to add to their menu. But, just like they have done countless times before, the fast-food goliath is back with a new blazing OOH campaign for the new TWISTER CHARGER!

Even the name exudes vibrant energy! The visuals complement this very well, as the gritty black background cements the new creation as one with bursting flavor, as the ad copy states that it comes with SUPERCHARGER and Garlic Sauces.

The visuals depict the wrap erupting from below, almost like a volcano. The delicious ingredients barely contained within the bread, adding up to an image bursting with excitement, which is sure to drive many people into the nearest KFC to get a taste of this spectacular offering.

The bottom left corner of the billboard features the hotline for those craving and want to order their next meal. While on the opposite side its shown that the KFC app is available for download on the App Store and Google Play.

Hungry for more info about this new campaign from KFC? Head over to Monitoring Out-of-Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo and Dubai, to uncover more on campaign details such as; media plans, budgets, types, kinds, locations, and more.

Campaign Credits

Industry: Foodservice

Brand: KFC

Advertiser: Americana Group

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign | Branding Campaign | KFC | TWISTER CHARGER

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