The marketing, advertising, and creative agency, San & Sam Group has taken over Cairo’s OOH scene to announce the launch of one of the strongest events of the season, “Youth Social Responsibility Forum”, in its second round on September 25th, 2021 at the Great Pyramids of Giza. It’s worth mentioning that the event is organized by the renowned “San & Sam Group” that was established in 2010, working with over 100 firms to provide a variety of creative marketing and advertising solutions, from event management to media production and digital marketing by utilizing the most effective and up-to-date marketing tools. The event intends to confer about the social participation of young people within the society by giving them the opportunity to meet their favorite influencers who will guide these passionate youth in real projects to serve their community. As for the OOH campaign, the visuals pop up in a transparent blue-themed backdrop with the pyramids featured in the background. The visuals reveal top influencers and leaders who will be involved at the event, including Hossam Osman, Omar Khafagy, Ahmed Genedy, Amr Osman, Ayman Zahran, Ann Adham, Ali Abdo, Ahmed Mansour, Hossam Ezz, Nermine Shehab, Nabila Makram, Sherine Zaklama, Osama Harfoosh, Aly Osman, Hossam Aleh, Wael Fakharany, Lamees Murad, Yara Shalaby, Lena Chamamyan, Mohamed Shokri, Said Zater, Ahmed Bayoumi, Arfeen Khan, Ramy Khodeir, Eman Morsy, Moustafa Zamzam, Emad Gariss, Yasmina Fahmy, Sahar Albazar, Hassan Mostafa, Moaz Yassin, Ahmed Gabr, Samer Farrag, Tarek Sabri, Farida Temraz, Yasser Shaker, Ahmed M. Darwish, Ahmed Raafat, Asma Raouf, Ashraf Helal, Ghada Khalil, Omar Abdelrahim, Logina Salah, Galal Zaki, and Mohammed Qahtani. On the other hand, this OOH campaign has not neglected to provide the passers-by with essential information, such as the sponsors and partners of the event. Revealing that the governmental partners are the Ministry of Youth and Sports, Ministry of Trade & Industry, Ministry of Communications and Information Technology, and the Ministry of State for Immigration and Egyptian Expatriates Affairs. Besides, other partners like EGYPTAIR, NICHE LUXURY LIFESTYLE MAGAZINE, Sports & Fitness Magazine, Yellow Media, Akhbar El Yom, Daily News Egypt, VICTORYlink, Yallakora, Masrawy, along with other famous sponsors like Contact, MRSOOL, NATIONAL BANK OF EGYPT, DMC, ALSAFY GROUP, KNOW HOW OOH ADVERTISING, and more. At the bottom corner of the background, the advertiser offers the official Facebook account of the event dropped with the website for seeking more information about the anticipated event. Do you want to delve deeper into details about the Youth Social Responsibility Forum's OOH campaign? You can find this out and more (such as OOH types, kinds, media plan, budget, locations) by visiting Monitoring Out-of-home (MOOH), Cairo’s dedicated OOH media intelligence company.
