Dubai's first women's fitness superclub gets a new branch in Al Quoz on 21 October! FitnGlam celebrates this occasion by offering a limited number of founder memberships. The super gym Membership includes unlimited gym access, unlimited boutique classes, and elevate induction. In addition to the previous perks, the membership also features 24-hour early access invitation to events, 2 solarium sessions, 2 aquamassage sessions, monthly BodyGee Boxx scan, as well as a 15% discount voucher for retail products, and much more.

The bridge billboards prominently use a feminine pink color to emphasize the woman-centric vibe. An image of a woman performing an athletic exercise while wearing some gym clothes and a hijab can also be seen in the ad, further reinforcing the theme of female empowerment.

This ad has spread widely across bridge billboards to catch the attention of interested ladies who might want to make use of the limited offer.

This campaign has popped up in the first week of September on bridge billboards.

The Art & Science of OOH

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