Home In rises on Egypt's OOH landscape for the first time, raising awareness and inviting interested consumers to their furniture and décor exhibition that will be held from the 25th to the 29th of August 2021 according to the OOH advert. The exhibition is expected to include 50+ top companies that specialize in furniture and décor, providing various options that consumers can choose from according to their tastes and preferences. 

The event will also display more than 1500 models of the most contemporary and stylish home furnishings that are bound to mesmerize visitors and guests. Categories of displayed items will include; bedrooms and mattresses, dinner tables, living rooms, and kitchens, all subject to 50% discount during the exhibition’s period. Home In's main goal is to provide furniture and decorations that fit with distinguishable and varying tastes, as well as to make people's purchases a lot more convenient by displaying everything under one roof. The visual informs audiences that the event will take place in 6th of October city, behind Family Mall, and highlights the 50% promotion in red, which is a color that is bound to make an immediate impression. The campaign also motivates consumers by giving them the option to either "Pay in Cash or Pay in Installments at their Convenience''. 

To uncover more on Home In's OOH campaign, check out Monitoring Out-of-Home (MOOH), the dedicated media intelligence company and analysis system active in Cairo and Dubai, for more details on campaign budgets, media plans, types, kinds, locations and more. 

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