Considered one of the top watch brands of today, Concord was created to serve American customers. The luxurious brand uses valuable stones, gems, and metals in its timepieces, as well as being the first to design a fully coin-based wristwatch. Concord has landed on the billboards of Dubai to introduce a new variation of the MARINER collection. The bold design of the new MARINER SL imposes a striking appearance on a grey and white background, highlighting that The Story is in the Details. The modern MARINER features all the perfect functions of the 80s classical model, maintaining the signature 12-sided bezel and the fluid bracelet. However, the MARINER SL comes in a sharper and slimmer design. The visuals display the aforementioned watch with a striking blue galvanic dial, with a stainless steel deployment buckle to secure the slimline bracelet. On the other hand, the newest member of the classical Concord family works against backdrops and features water-resistance up to 5 bars. Also, the sapphire crystal is encrusted with an anti-reflective surface for perfect visibility. This campaign soared in the first week of August in a limited location on UniPole Billboards in Dubai.
