Perhaps one of the hottest shopping and entertainment spots in Dubai, Mall of the Emirates is the go-to destination for various purposes; be it catching the latest movies in Vox Cinema, shopping the latest brands from the cornucopia of prestigious stores within, or getting last-minute groceries and supplies from Carrefour. The reputable mall is a continuous host to many visitors and their families. The mall’s Share rewards program has thus been created to encourage said visitors to invest even more and gain rewards for their purchases, with it they can earn and spend points across all the different brands within the Majid Al Futtaim family in a simple manner, through the Share app. The eye-catching billboard flourishes an enticing promotion that offers a million share points weekly to Mall of the Emirates’ customers. Such an attractive statement is displayed across a red vivid background, accompanied by a cheerful picture of a clear blue sky and a few shopping bags, with some clouds sprinkled in to convey the feeling of a rewarding day of shopping. The joyous ad is spread across a wide bridge billboard, and enjoys major visibility from oncoming traffic, inviting people inside the cars to make a visit to the Mall of the Emirates that they won’t regret. This exuberant limited campaign popped up in Dubai during the last week of July.
