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McDonald’s Egypt Stimulates Appetites on Cairo’s Billboards with The Tasty "Grand Chicken" Sandwiches

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McDonald’s Egypt Stimulates Appetites on Cairo’s Billboards with The Tasty "Grand Chicken" Sandwiches

Nothing is better than enjoying a delicious meal, which is something that McDonald's seems to capitalize on with the flaunting of its Grand Chicken sandwiches. The extremely popular food brand deploys a new campaign on the OOH Scene in Cairo after revealing celebrities' absolute favorite requests from McDonald's in its previous OOH campaign.   

The visuals were perfectly captured for displaying "McDonald's Grand Chicken" in a delectable way, as the visuals give audiences the feeling of how zesty and delicious the sandwiches are. The campaign introduces the Grand Chicken Premiere, Grand Chicken Spicy, and Grand Chicken Crunchy to satisfy all tastes from crunchy lovers to spicy food lovers. The Grand Chicken is stuffed with a piece of chicken and is filled with fresh lettuce, Emmental cheese, firm tomato slices, and a special deluxe sauce. The three attractive sandwiches are vividly displayed with a meticulous eye for details, with a simple background that's making them stand out to anyone with an open appetite. The simple colors help in keeping the focus on the three delicious stars of the ad, highlighting the beauty in its simple design. 

Do you want to delve deeper into details about McDonald’s’ OOH campaign? You can find this out and more (such as OOH types, kinds, media plan, budget, locations) by visiting Monitoring Out-of-home (MOOH), Cairo’s dedicated OOH media intelligence company.

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