It seems a perfect time to head for the beach in search of the sun and sand. Therefore, the leading real estate developer in Egypt, GV Developments has freshen our summer with a new OOH campaign for its project White Sand resort, which is the host of beautiful memories of the Coast, combining past, present, and future in one place. This campaign soared after reflecting its visionary approach “Stronger Than Ever” on Cairo’s billboards in its previous OOH campaign.

White Sand is the first project of GV Developments in Egypt’s real estate market and the longest beachfront on the North Coast, offering residential, tourist, and commercial units on an area of 193 acre with 750-metre waterfront areas. White Sand offers a superb of activities nestled among beautiful surroundings and meandering swimmable lakes with panoramic views of the Mediterranean Sea's azure waves.

The visuals were spotted on a dark blue background to display mesmerising scenery from the resort and to reminisce us with the glorious beach days by the North Coast as a child, featuring kids digging in the sand, playing beach volleyball, and other activities will make you feel nostalgic. As for the payment plan, it is “without down payment, installments up to 10 years” and the units start from 45 metre.  

For more information on GV Developments’ campaign budgets, types, locations, media plan, OOH kinds and more. Just contact Monitoring-Out-of-home (MOOH) the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

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