Developer X rises on Cairo's billboards introducing a new real estate and property project that will be launched and fully executed by summer 2021. Shoura Group specializes in agribusiness and industrial investments and has become a pioneering company in the real estate sector by launching Developer X. The property developer has maintained its goal of embracing a brilliant & extraordinary new world and it targets answering day-to-day wants, needs and demands of a continuously changing world where people want convenience rather than restrictions, and choice instead of limits. Developer X designs and creates spaces that cater to distinguishable lifestyle Xperiences. \r\nThe massive awareness campaign encourages consumers to Stay Tuned for more updates on what Shoura Group is cooking for Summer 2021. The visuals use a large extent of the color sky blue in different prints, which gives tropical and beach vibes. Sky blue is a peaceful and calming color which is associated with trustworthiness. It also promotes feelings of tranquillity and the gentle appearance means that it is particularly likely to make an impression on the travelling & commuting audience of Cairo City. There is a significant interaction between the color and the pictures used since they expand imaginations and give a hint of where the new project will be located. \r\nTo learn more about Developer X's campaign, visit Monitoring Out-Of-Home (MOOH), the dedicated OOH media intelligence company and analysis system that will provide details on campaign types, kinds, budgets, locations and more.