Sunset Hospitality Group (SHG) announces its celebration of METT's launch as a high-end chain for A-class social living, providing the best hotels and resorts on Dubai's billboards. SHG is a guiding hospitality operational and development firm that creates innovative concepts and acclaimed multinational brands. The brand has been generating one-of-a-kind experiences ranging from casual dining restaurants to elevated lifestyle concepts in the UAE and around the world since 2011. 

The company has a global presence in up to 9 countries and it mainly offers hospitality experiences. The campaign reflects how METT is dedicated to serving authentic hospitality and making real differences in people's lives. The ad visual explains that METT is a combination of authentic, refined and laid-back lifestyle resorts and hotels which are based in unique locations that provide healthy and fun social living. METT offers the latest lifestyle resorts in Bodrum – Turkey that is bound to provide a new standard in social living, especially for like-minded guests seeking an enriching escape that links modern minimalism with a stunning environment and easy living.  The visual also points out that users can fly directly with Flydubai. Booking can be done through The campaign was released in the first week of June as hoardings around Dubai City. 

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