The iconic Jewelry House, Damas has glammed up on the billboards of Dubai with an OOH advertising campaign to introduce the awe-inspiring Fireworks collection of rings, after displaying Dome’s mesmerizing collection on Duba’s billboards in its recent outdoor campaign

With the new collaboration of the award-winning designer, Vinita Michael celebrates life’s most cherished moments by releasing a glamorous collection of Fireworks serial semi-precious rings, which inspired by the vibrantly colored glittering forms of fireworks and their enthralling blasts of light and color as they spiral into the sky in a rousing celebration of life. The one-of-a-kind collection has an innovative design that allows being worn and dressed in a variety of ways, as well it serves as a bold representation of every woman's style and personality.   

The visuals showcase a captivating display of the Firework ring with an ad copy, presenting a new collection of multi-colored rings, inspired by fireworks. The usage of white color on the background increases the readability of the ad copy. Damas’s new campaign has shown up in the third week of May with a limited location on; UniPole Billboards at Sheikh Zayed Road in Dubai.

The Art & Science of OOH

Back To Top Arrow