Emirates Integrated Telecommunications Company, well-known as DU made it on billboards of Dubai with a new campaign to enhance your life by presenting tempting offers to its audience, after offering people unlimited and instant internet service in its last campaign.     

DU promises via billboards to get free 300 GB when purchasing the latest 5G devices on power plan 200 or above, as well to enjoy 0 upfront payment with their device instalment plans, starting from AED 39/month. The visuals show off 5G devices from different facets with 300 GB, emitted from the screen, appearing on a fused color of blue and purple background, bilingually conveying the message of "Free 300 GB on new 5G devices”. On the other hand, there is a straightforward call-to-action in order to visit their official website “Du.ae/5GOffer” for knowing more about the offer. 

A new campaign starts in the second week of May on Digital Screens at Sheikh Zayed Road, on Hoarding Billboards at Sheikh Zayed Road in Dubai. Moreover, this campaign has shown up on Bridge Billboard at Sheikh Mohammed Bin Zayed Road in Sharjah. Meanwhile, the campaign has popped up on Unipole Billboards at Sheikh Muhammad Bin Salem Street in Ras Al Khaimah.

The Art & Science of OOH

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