Volkswagen climbs up on Dubai’s billboards to raise awareness on its latest car, the new 7-Seater Teramont. The car marks a real milestone in Volkswagen’s brand since it is the largest model produced and it is part of a technology campaign which demonstrates to designers and engineers what Volkswagen is capable of. The New Volkswagen 7-Seater is a real flagship that’s at a top position in terms of premium class, SUV category. It has a very expressive design and is built to be innovative and operative as well as convenient and safe. 

It is noticeable that the car is made out of high-quality materials and professional craftsmanship and the Teramont presents Volkswagen’s biggest and boldest SUV project. The billboard displays the 7-seater in several different positions and is photographed from the front and back angles. The SUV is also photographed in a desert and mountain site which initiates that the Teramont is suitable for extreme site and climate conditions. 

The OOH campaign emerged in Dubai as a hoarding and it’s a relatively new campaign which was launched in the first week of May. The hoarding was displayed in Sheikh Zayed Rd, Dubai. 

The Art & Science of OOH

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