We all fantasize about living in a massive integrated city and getting everything we need in one place. The renowned real estate brand Palm Hills Developments makes your dreams come true, as it brings “A Whole New World” to your doorstep in its largest project “Badya”. Palm Hills’s ongoing campaign has landed on the billboards of Cairo with an extensive outdoor advertising campaign to showcase the quality of life you dream of, after its last OOH campaign. Following the cheerful jingle on the TV commercial, featuring the Exceptional Megastar Amr Diab, singing his newest song named “Al Donya Helwa” for the new Badya and surprising us at the end of the ad with his appearance. The visuals show mesmerising sceneries that reflect the quality of life that you will be experiencing at Badya, wherein all you need can be found in one place at Badya, Palm Hills. In other words, Badya has the biggest sports club in the west “Sport Club”, where you can enjoy gyms, spas, and parks for running and jogging. In addition, the new Badya offers the first international University in the west side of Cairo, affiliated with Medical University of Vienna. In a nutshell, Badya is a city that has everything! Having so many questions regarding Palm Hills’s campaign? you can visit Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai to know the campaign’s budget, types, kinds, locations, and more.
