The leading delivery app Talabat rocks UAE’s billboards with an OOH advertising campaign to announce “Just Talabat it” (خليها علي طلبات) campaign. 

Talabat branded colors are integrated with image of groceries from fruits, milk, cereal, baby essentials to personal care and more, spreading the message “Groceries in 30 minutes” which is “بقالتك في 30 دقيقة” to convey a message that all of your groceries now will be delivered easily and faster only in 30 minutes, so there is no more kids’ tantrum under control at the supermarket or queues after now, this has shown up on lampposts billboards in “لا صراخ بعد اليوم” and “لا طوابير بعد اليوم”. In addition, Brand’s logo has appeared with their well-known slogan “Your every day, right away” (اللي بخاطرك، واصلك).

The OOH campaign has made its presence in the last week of March; on Uni-Pole billboard at Sheikh Mohammed Bin Zayed Road, also on Digital Screens at Sheikh Zayed Road. the campaign also has appeared on bridge billboards at Sheikh Zayed Road and King Salman Bin Abdulaziz Al Saud Street. Moreover, it has popped up on Lampposts at Sheikh Zayed Road, King Salman Bin Abdulaziz Al Saud Street, Palm Jumeirah, Heasaa Street, and Sheikh Rashid Road (Al Garhoud bridge) in Dubai. Moreover, the campaign has shown up on lampposts at Sheikh Rashid Bin Abdul Aziz Street in Ajman.      

The Art & Science of OOH

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