The Swiss luxurious watch brand has made its presence on the billboards of Dubai to declare their collaboration with Marvel Universe, as they are coming up with something special that is expected to be unveiled throughout the upcoming days. 

Audemars Piguet wanted to show gratitude to Marvel’s inspirational superheroes by releasing a new special collection on 10 April. Therefore, The luxurious watch brand has collaborated with Marvel and has popped up on Dubai's billboard, showing this phrase “كونوا على استعداد لاستخدام قوة الفيبرانيوم” that alludes to the Vibranium (the fictional metal) in Marvel’s comics, known by its exceptional abilities to emit great amount of kinetic energy. Just 3 days left for the live event that will be virtually broadcasted on 10 April for celebrating the collaboration between the brand watch Audemars Piguet and Marvel Universe.

The OOH campaign has shown up in the last week of March on Hoarding billboards in Sheikh Zayed Road in Dubai.

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