The renowned bakery Monginis has shown up on the billboards of Cairo with an outdoor campaign to hype up the audience with the chance to win gold, appearing on the road after a few weeks since its last OOH campaign.

The campaign has emerged with the catchy visuals of festive vibes and gold coins, sided by the slogan "Worth your weight in gold", followed by the invitation to "Ask for your gold prize from Monginis". The patisserie is offering you to buy any tart and oriental sweets with the value of EGP 300, granting you the chance to enter a draw for gold prizes, and moreover, offering different gifts including TV screens, silver necklaces, and more. 

Learn about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Foodservice

Brand: Monginis

Advertiser: Monginis

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Country: Egypt

Region: North Africa

Tags: Pormotional Campaign

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