The Egyptian sanitary ware company for water meters, Metrotec, has launched an outdoor campaign in the streets of Cairo to showcase its successful journey in the Egyptian Market, established firmly for more than 15 years.

With some pretty creative die-cuts on the road, the OOH campaign has turned up to make it known that Metrotec is "The pioneer in water meters industry in Egypt", displaying some of its quality products to highlight delivering "Smart solutions & prepaid", available with a variety from 1/2 inch to 20 inch. Meanwhile, it demonstrates dominance in the market to affirm that it's "The most expansive" company in the industry, with 8 million water meters sold.

Learn about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Sanitary Ware

Brand: Metrotec

Advertiser: Metrotec Egypt

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Country: United Arab Emirates

Region: MENA

Tags: Branding Campaign | Die-Cuts

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