The leading home furnishing retail brand, Danube Home, has launched an outdoor campaign in the streets of UAE to spread the word about its fresh mobile app, where you can explore and get your home furniture with a click of a button. It shows up on the billboards after nearly three months since its last OOH campaign.

Danube Home has shown up with the thriving colors of red and yellow, grabbing attention on the road to invite the audience to "Download the app now & get AED 100 off on 1st app purchase". The campaign's visual is creatively illustrating a user who's sliding out one of the comfy fabric sofas by Danube right out from his mobile phone, conveying the message that you can now discover the vast range of furniture for your home and purchase with ease through the mobile app. 

The campaign has shown up in the second week of March, appearing on a uni-pole by Footprint Outdoor in Baniyas Road in Dubai, megacoms across Al Ittihad Street in Ajman and Sharjah, as well as Sheikh Mohammed bin Salem Street in Ras Al Khaimah, in addition to a bridge billboard in Khuzam Street in Ras Al Khaimah.

Campaign Credits

Industry: Furniture & Interiors

Brand: Danube Home

Advertiser: Danube Group

OOH Size: Bridge Billboard | Mega Com | Uni-Pole

OOH Agency: Footprint Outdoor Advertising

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Country: United Arab Emirates

Region: MENA

Tags: Al Ittihad Street | Sharjah | Sheikh Mohammed bin Salem Street | Ajman | Baniyas Road | Dubai | Khuzam Street | Promotional Campaign | Ras al Khaimah

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