The prominent OPPO has launched another outdoor campaign in Cairo's streets to keep spreading the word about its new mobile phone OPPO Reno5, kicking off the OOH media plan featuring its ambassador and football star Mo Salah, and now introducing the beloved singer Mohamed Hamaki for the first time to keep up the Reno5's campaign.



The outdoor campaign is released in parallel to the new video-clip song by Hamaki, sponsored by OPPO and featuring multiples of splendid snapshots captured by the new Reno5 phone.  With the cheerful smile of Hamaki grabbing the attention of his die-hard fans and hitting more interests of the targeted segments for the new phone, the OOH campaign has turned with its slogan "Picture life together" but this time localized to Arabic. It highlights the advantageous features of the Reno5 of 5G, AI Portrait, and the 64W SuperVOOC 2.0 fast charging adapter. The Reno5 comes in an ultra-slim body of less than 8mm thickness, available in the shimmering galactic silver color and the elegant starry black.



The OOH campaign is executed by the renowned OUTSITE OOH agency, spread across several prime locations in Cairo and different OOH types. You can learn more about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

[AD] OPPO Reno5 has turned up to bring some game-changing features at a pretty affordable price for the majority. The camera features are truly splendid so you can enjoy every moment capturing it, equipped with artificial intelligence that lets you film crystal-clear Ultra Nigh Videos at nighttime and Live HDR for the sunny days to miss no details. Moreover, you'll make the best out of your moment with the dual-view video that records from both front and back camera simultaneously, with a top-quality of the 64MP AI Quad main camera and 32MP front camera. And regarding performance, the Reno5 has a 90Hz refresh rate for seamless scrolling and functionality, along with the 4300mAh battery that enables you to stay active for nearly an hour and a half on only 5% left with the Super Power Saving Mode. Discover more about the new OPPO Reno5 at https://www.oppo.com/eg-en/smartphones/series-reno/reno5-5g/

[AD] the leading OUTSITE OOH has been a trusted OOH partner for the pioneering tech leader over year., It precisely manages and distributes OPPO's campaigns across the country with its vast range of agencies' connections, with the main focus on hot spots that combine dense traffic of the targeted segments of the brand, surfacing it on a mix of OOH types that guarantee maximum visibility and high frequency of exposure. Not to mention the quick and on-point execution of the campaign's visuals. Moreover, OUTSITE is exclusively providing OPPO with the popular huge bridge billboard on Cairo-Alexandria Desert Road that no one misses on a trip. Contact OUTSITE now to execute your campaign through https://outsiteooh.com/contact-us/

Campaign Credits

Industry: Mobile Devices

Brand: OPPO

Advertiser: OPPO Electronics Corp

OOH Agency: OUTSITE OOH Media Agency

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign | Mohamed Hamaki | Brand Ambassador

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