The one-of-a-kind luxury vehicles automaker, Cadillac, has shown up on the billboards of Dubai with a digital out-of-home (DOOH) campaign to spread the word about the all-new 2021 Escalade, bringing new standards of innovation for utmost comfort on the road. With an invitation to Never stop arriving, the OOH campaign has emerged to portray the new Escalade's dominance on the road. The sturdy 4x4, all-wheel-drive car is bringing you absolute command and top performance with its 6.2L V8 engine, 420 horsepower, and 10-speed automatic transmission. And regarding your leisure, it's featured with novel high-tech standards to keep you connected, equipped with the first curved OLED display screen in your cockpit with the quality of a 4K TV for unprecedented control. Not to mention the heated and ventilated seats that enable you to get a massage for a guaranteed restful ride. The campaign turned up in the first week of March, appearing on digital billboards by Backlite Media, and surfacing on its unique kinetic screens, spread across Jumeirah Street at La Mer, Dubai Marina, and Al Safa Street at City Walk.