KFC launches new OOH campaign to advertise their new 4-Buckets Stacker of variety and great taste. Following on their tradition of using Egyptian phrases to advertise their varied menu products, the new family combo is described as "moshkela", a slang Egyptian word to refer to trouble and to very good things. The ads showcase a photo of the Stacker over the usual branded background of KFC, with the components of the new combo visually distributed and centered next to the ad copy. Medium, Large and X-Large uni-poles, Gates and Mega billboards can be spotted in selected locations across the Greater Cairo.
Industry: Foodservice
Brand: KFC
Advertiser: Americana Group
OOH Size: Gate | Uni-Pole | Large uni-pole | Mega | Medium
Country: Egypt
Region: North Africa
Tags: Global Brand | North Africa | QSR (Quick Service Restaurant) | Regular Advertiser
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