The all-time people's favorite, KFC, has shown up on the billboards of Cairo with an OOH campaign to present the new convenient but cheering meal, the Foodie's Box, appearing on Cairo's streets a few weeks after introducing the new Mighty Tower.

The campaign has turned up with some mouthwatering visuals, triggering cravings on the road for every "KFC foodie" with the new meal containing 2 crunchy chicken pieces, the beloved Rizo, a coleslaw, golden bun, and your favorite Pepsi, all with the handy price of EGP 60. It's inviting you to download and order through the KFC Egypt app, available on both Google Play and App Store.  

Learn about KFC's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Foodservice

Brand: KFC

Advertiser: Americana Group

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign

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