The distinctive luxury fashion house, Gucci, has shown up on the billboards of Dubai with an OOH advertisement to give a glimpse about the latest campaign for its one of a kind Epilogue collection, reflecting the beauty of Gucci designs that inspired the brand's creations over the last six years.

Showcasing this special collection, referred by the Creative Director Alessandro Michele as beautiful items transcending fashion trends, no models were in front of the cameras. But instead, Gucci's design team were the ones who depicted the unique pieces. The outdoor campaign has turned up displaying what the lively colorful collection delivers, something like the silk blouse with necktie, the long cardigan, and more extraordinary items among the collection that you can discover online or through the spread hashtag #GucciEpilogue.

The OOH ad has turned up in the third week of February, surfacing on a digital billboards by Backlite Media in Sheikh Zayed Road, Dubai.

Campaign Credits

Industry: Fashion Wear

Brand: Gucci

Advertiser: Gucci

OOH Size: Digital Billboard

[] []

Media Provider: BackLite Media

Country: United Arab Emirates

Region: MENA

Tags: Awareness Campaign | Dubai | Sheikh Zayed Road

The Art & Science of OOH

Back To Top Arrow