Appearing on the billboards of Dubai regularly with a minimum of one OOH campaign per month to keep its brand positioning firm, Burger King hits again with another outdoor advertising campaign to deliciously introduces the new BK BBQ Menu.

Following its mix and match campaign, BK is back to introduce a new invention the three smoky burgers of chicken, beef, and double beef, where you host a party in your mouth while enjoying the soft hit of the onion rings, bacon, and the awesome barbeque sauce. The ad copy promotes “The new smoky barbeque menu with onion sauce and veal beacon”, all displayed on a colorful yet simple artwork mainly focusing on the three musketeers to tempt the passersby into ordering it now.  

The first week of February has witnessed the limited OOH campaign of Burger King, surfacing on uni-poles in Sheikh Mohammed bin Zayed Road, while the lampposts were in Hessa Street, Sheikh Zayed Road, Al Khail Street, and Sheikh Zayed Road by Arabian Outdoor, all taking place in Dubai, United Arab Emirates.  

Campaign Credits

Industry: Foodservice

Brand: Burger King

Advertiser: Burger King

OOH Size: Digital Billboard | Lamppost

OOH Agency: Arabian Outdoor

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Country: United Arab Emirates

Region: MENA

Tags: Al Khail Road | Dubai | Hessa Street | Launching Campaign | Sheikh Zayed Road | Sheikh Mohammed bin Zayed Road | United Arab Emirates

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