Headquartered in Riyadh and operating from London and Dubai as well, the prominent Saudi Arabian investment group, Naif Alrajhi Investment, has landed on the billboards of Dubai with an OOH campaign to spotlight its portfolio of achievements over the years.
Working across multiple industries as real estate, capital markets, mining, hospitality, and more sectors relying on its ultimate virtue of diversification, The OOH campaign has turned up to showcase what Naif Al Rajhi Investment's has accomplished until now with impressive numbers. It states that it's operating across "40 companies | 400 Investments | 13 Sectors | 6 Countries", leaving the web address for the audience to discover more about what's coming up next from the Saudi investment pioneer.
Powered by Phi Advertising, the campaign was seen over the previous months on bridge billboards across Sheikh Zayed Road, and extended with a hoarding in the second week of February across Sheikh Rashid Road, Dubai.
Industry: Financial Services
Brand: Naif Alrajhi Investment
Advertiser: Naif Alrajhi Investment
OOH Size: Bridge Billboard | Hoarding
OOH Agency: Phi Advertising
Country: United Arab Emirates
Region: MENA
Tags: Branding Campaign | Dubai | Sheikh Zayed Road | Sheikh Rashed Road | United Arab Emirates
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