The renowned shopping mall and retail brand by Majid Al Futtaim, Carrefour, has climbed up the billboards of Cairo with an outdoor campaign to celebrate 18 years of presence in Egypt as a leader in the market, showing up at this period of the year after its last 16th anniversary campaign witnessed in 2019.

The campaign has emerged this time with an attentive and exciting fully red colored visual, grabbing attention on the road with celebrative vibes to spread gratefulness to its audience with the words "We celebrate 18 years together since 2002", highlighting the fact that you can "Install over 36 months with no interests with Banque Misr". Not to mention, Carrefour is bringing multiples of online offers for its endless products with up to 60% for the anniversary, stretching the offer lately till the end of February to satisfy the demands of its vast base of dear customers.

Learn about Carrefour's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Shopping Malls

Brand: Carrefour

Advertiser: Majid Al Futtaim

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Country: Egypt

Region: North Africa

Tags: Anniversary Campaign | Banque Misr

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