The renowned Apple Inc. has landed on the billboards of Cairo with an outdoor advertising campaign to bring up the new iPhone 12 and iPhone 12 pro with a convenient payment plan, invading the billboards after its last OOH appearance last year for the iPhone 11.

The campaign has shown up with two different visuals to showcase the new models separately, highlighting the fastest processor ever with the slogan "Blast past fast", while displaying the vividly colorful options of the iPhone 12, and stating "A new era of speed" with the top-class dark iPhone 12 Pro. It's making it know that you can now "Pay over 12 months with 0% interest" to get your new iPhone, mentioning the financial partners CIB, ValU, Banque Misr, and QNB, as well as the partnering outlets as Vodafone, Etisalat, Orange, Tradeline, Switch Plus, and Linkem Stores.

Learn about iPhone's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

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