The Egyptian Ministry of Trade & Industry has launched an outdoor advertising campaign in the streets of Cairo to spread the word about the upcoming Go Green Exhibition that will take place during 4-6 January in Egypt International Exhibition Center (EIEC), dedicated to shifting vehicles to renewable energy, under the auspices of the President AbdelFattah Elsisi.

Go Green Exhibition is established to discuss solutions and ways to extend the use of natural gas for vehicles, and raise awareness of its benefits for a more sustainable environment. The campaign appears with an interesting visual of a totally green vehicle made up of leafs, declaring "The first exhibition for switching technology and substituting vehicles to work with clean energy", clarifying the dates and location along with the strategic partners as Ministry of Transport, Ministry of Environment, Ministry of Finance, Ministry of Local Development, Central Bank of Egypt, Arab Organization for Industrialization, and more.  

Learn about this campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

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