The renowned retail brand, Carrefour, has launched an outdoor advertising campaign in Dubai's streets to spread the word about its "Dubai Shopping Festival" offerings. It appears on the billboards only a few weeks after its last OOH appearance for the Black Friday.
Carrefour has shown up on the road with its catchy red visuals to announce an "Up to 50% off electronics" for you to "Get more for less" during Dec 24 and Jan 2. Meanwhile, it's bringing the news that you can now "Shop & Win" in a chance to win 1 of 19 BMW cars, or even the stunning "Grand Prize BMW X7" for every AED 200 spent on electronics.
The campaign has popped up in the third week of December, landing across Sheikh Rashid Road on a digital billboard and bridge pillars, as well as Sheikh Zayed Road on another digital billboard by Hypermedia, and lampposts by Arabian Outdoor.
Industry: Shopping Malls
Advertiser: Majid Al Futtaim
OOH Size: Digital Billboard | Lamppost | Bridge Pillar
OOH Agency: Arabian Outdoor | Hypermedia
Country: United Arab Emirates
Tags: Dubai | Promotional Campaign | Sheikh Zayed Road | Sheikh Rashid Road | UAE | United Arab Emirates
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