Cairo's billboards have finally come up with what the audience eagerly waits for every year, the superstar Amr Diab's new album, introduced by his longtime sponsor Vodafone. The campaign shows up after the last OOH appearance for the previous hit track.

The campaign has emerged with visuals capturing a new shot of the megastar with the new album's name "يا أنا يا لأ", featuring Amr Diab's regular media production company Nay for Media. It's inviting the audience to "Listen to the album exclusively through Vodafone Music", while putting down the simple call-to-action to call *990* to subscribe and enjoy right away.

Learn about Amr Diab's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

Campaign Credits

Industry: Entertainment

Brand: Amr Diab

Advertiser: Vodafone Egypt

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign | Nay For Media | Vodafone Music

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