Leading Ceramics & Porcelain retailer Mahgoub has launched an outdoor campaign to promote their new program “Mahgoub Shabab”, specially designed for young people.
With the current economic crisis in mind, and thinking of young couples who struggle to cover the expenses of a new home, and entrepreneurs who have a tight budget for furnishing an office, Mahgoub has launched a special program to offer both local and international brands at affordable prices for young adults aged 20-40.
The ads display photos of young people in different situations and over varied trendy tile designs and include ad copy that explains the program.
With uni-poles and double-decker poles, the campaign can be seen in different locations across the city of Greater Cairo.
Industry: Ceramics & Sanitary Ware
OOH Size: Gate | Uni-Pole | Double-decker Pole
Region: North Africa
Tags: Egyptian Brand | North Africa | Product Launch | Shabab
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