Focusing on refreshing the memories of Cairo’s billboards viewers now and then, Talaat Moustafa Group is one of the real estate tycoons that need no introduction, with a solid brand positioning on the road, this is why the group is reinforcing its promotional campaign for Madinaty, Celia and Privado to keep the roads warm. Taking the same road of its last outdoor campaign, TMG is reinforcing its “Up to 13 years payment plan” for the three residential projects, where you can find “Residency privacy and services integration”, while Celia New Capital “Townhouse of a 268m2 with the best use of space”, and finally Privado’s “Luxury apartments with lakes overviews”. Want to know more about this campaign? You can look behind the scene of this campaign's budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.