Vodafone has launched an outdoor advertising campaign in Cairo's streets to present its new Vodafone Plus bundles, promising "More internet with the best price in Egypt". It shows up after two months since its last OOH campaign.

The OOH campaign's visuals are featuring some comical memes that were played in the TV commercial released earlier. The humorous video was based on manifesting the popular memes that went viral on the internet lately in a funny shooting, illustrating that you'll need more internet to keep up with all the moments you live online. The ad featured the actors Sherif Desouky, Mohamed Reyad, Laila Ahmed Zaher, and content creator Khaled Mokhtar.

Learn about Vodafone's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.

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