The Indian e-commerce company dedicated to delivering fresh meat, seafood, and vegetables, FreshToHome, has landed on the billboards of UAE with a broad outdoor advertising campaign to spread the word about its 100% organic fresh food that's one-click-away from your doorstep. Founded in 2015, FreshToHome was established in India to stand out from the numerous food companies that add chemicals to its products, storing food for weeks with a stretched-out supply chain. FreshToHome brings you fresh and chemical-free food straightaway from farmers and fishermen with no intermediaries. In October 2019, FreshToHome has started its operations in the UAE, and despite the unfortunate pandemic, it has seen more than 80% spike in its daily orders since the first quarter of this year, uncovering the highly demanded and unique service of delivering some fresh food for the Emiratis. The OOH campaign has hit the roads to invite the audience to try Fish that's 100% fish, Chicken that's 100% chicken, and the Emiratis' favorite; Lamb that's 100% lamb, all to be Delivered fast and certified hormone-free, antibiotic-free, and preservatives-free. The campaign has emerged in the second week of November. In Sharjah, it surfaced on a digital billboard by TASWEEQ and lampposts in Al Ittihad Street. While in Dubai, other lampposts were seen across Sheikh Zayed Road, a uni-pole in Al Khail Street, a hoarding in Hessa Street, and another hoardings by Blue Shield Advertising (BSA) in Al Khail Street, UAE.
