The Chinese tech company vivo has landed on Dubai's billboards with an outdoor advertising campaign, introducing its new mobile phone V20 Series with a new level of superior camera features, appearing in the streets after two months since its last OOH campaign for the X50.



Youngsters surely love to take a pretty good selfie, and as vivo has always been "One of the favorite brands of youth all over the word", it's now bringing the new V20 with its unparalleled shooting advantages for you to "Be the focus". The campaign is highlighting that the mobile is equipped with a 44MP front camera with "Eye Autofocus Selfie" feature, giving you a bright and colorful Ultra-HD shot to capture your moments uniquely; nevertheless, it's hinting you that the rear camera is 64MP. And regarding the power, the V20 has a 33W FlashCharge that enables you to charge 65% of the battery in only 30 minutes.



The campaign was seen in the first week of November, surfacing on hoardings by Media 24/7 and MPN across Sheikh Rashid Street and Umm Suqeim Street, and a rooftop billboard by ENG in 2nd December Street in Dubai.

Campaign Credits

Industry: Mobile Devices

Brand: vivo

Advertiser: vivo

OOH Size: Hoarding | Rooftop billboard

OOH Agency: Media 24/7 | Emirates Neon Group | Multi Platform Network

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Country: United Arab Emirates

Region: MENA

Tags: Al Garhoud Bridge | Awareness Campaign | Dubai | Product Launch | Sheikh Rashid Street | UAE | Umm Suqeim Street | United Arab Emirates | V20 Series | 2nd December Street

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