The leading American fashion brand, Guess, has shown up on the billboards of Dubai with an OOH advertisement to spread the word about The sensual new fragrance Seductive Noir for men and women. Resembling sexiness with an intriguing scent, the advertisement popped up on the billboards to convey the feeling of intensity and charm kindred with the sensual new fragrance to the audience, capturing separate shots with Guess models, Kelsie Smeby and Charlie Matthews, to highlight each fragrance's bottle solely with its unique sharpness in the new black. The OOH ad showed up in the first week of November, appearing on a uni-pole by Backlite Media in Sheikh Zayed Road, Dubai.