American registered brand, Rush Brush, has released an outdoor advertising campaign to announce its Black Friday discounts, offers and deals on the billboards of Cairo, only three months after its last OOH campaign.

Your gate to an amazing look is now offering a “Discounts up to 50%” on a black exclusive background, while “Black Friday” is written in an eye-catching font in a neon yellow, displaying the various products of Rush Brush, including its curler, hair diffusor, hair dryer, straightener brush and more. The promotional campaign is using transactional marketing to make sure this seasonal time of discounts is a catch for Rush Brush’s audiences.

Want to know more about this campaign? You can look behind the scene of its budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.

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