White Bay delivers the “Offshore experience” on Egypt’s billboards

Pact real estate developer is back to the billboards of Egypt, after its last OOH campaign, delivering and launching phase 3 of White Bay, this time announcing its vacation project “Saja Island” in Sidi Heneish to be your new summer destination.

After appearing on an OOH campaign in the North Coast road, Pact is once again acing its OOH distribution to get the right audience at the right place, during the right time, combining the three pillars of success to create a buzz for its newly developed phase “Saja Island”, promising the vacationers the perfect “Offshore experience by White Bay Sidi Heneish”. Far from the brand’s usual template design, Pact is changing its design strategy to include a 3D conceptual art of what is waiting for you at Saja Island for the first time since its first appearance on Egypt’s billboards.

Want to know more about this campaign? You can look behind the scene of its budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates’ OOH-dedicated analysis system and Media Intelligence.