Abu Dhabi’s amusement and theme park, Ferrari World, has resumed its actions after closing its doors down during the COVID-19’s outbreak, to announce that they are back on an outdoor advertising campaign on Dubai’s billboards.

 Announcing “4 new kids rides” on the billboards of Dubai, where you can find them at “Family Zone”, all displayed with fun visuals, portraying the whole family having fun to highlight that Ferrari World’s segment is wide, diverse and targets all. Providing high safety measures by reducing the guests' capacity, Ferarri World is keeping social distancing in ques and applying extensive sanitizing and hygienic routines to make sure its visitors enjoy the ultimate experience of fun.



Spotted during the beginning of August, Ferarri World was seen on Hoarding by Multi-Platform Network (MPN) Outdoor in Umm Suqiem Street, Jumeirah, Dubai, United Arab Emirates.

Campaign Credits

Industry: Entertainment

Brand: Ferrari World | YAS Island Abu Dhabi

Advertiser: ALDAR Properties PJSC

OOH Agency: Multi Platform Network

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Country: United Arab Emirates

Region: MENA

Tags: Dubai | Jumeirah | United Arab Emirates | Umm Suqeim Street

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