After stiring up the competition up on the billboards in Dubai back during June 2020, Samsung is back with an outdoor advertising campaign to introcuce “Galaxy Buds Live”, in addition to branding its “Galaxy Note 20 Ultra” for the very first time, while reinforcing its “5G”, all at one remarkable OOH appearance. The black and white backgrounds are creating a noticeable contrast on the highways of Dubai, using the black one to reflect the exclusivity of the as beautiful as its powerful “Galaxy Note 20 Ultra”, portraying it from different tempting angles to highlight its thin look, cool pin and powerful camera. Other visuals on a white background convey the freshness of the “Galaxy Buds Live” in three attractive colors, that “Requires a 5G connection for a better connectivity”, as mentioned in the Arabic ad copy. Seen on hoardings in Sheikh Zayed Road and Sheikh Rashid Street, and a uni-pole in Sheikh Zayed Road as well, with Media 24/7 – Fam Properties premium locations, in addition to media buyer and provider, Media Activation’s logo appearing on the billboards of Dubai, United Arab Emirates.
