After resuming its actions on the billboards of Cairo with an OOH campaign in July; McDonald’s, is bringing its Big Tasty Sandwich’s new inventions with an outdoor advertising campaign that will make your mouth drool.

Besides the original famous Tasty Sandwich, McDonald’s is announcing the brand new “Big Tasty collection”, adding “Spicy” and “Mushroom” sandwiches’ topping, all portrayed on the fast-food brand’s simple design template, using appetite stimulation colors as part of its selling tactics.

Get all detailed up with this campaign’s budget, OOH types, locations, and much more, by visiting MOOH, Egypt, and The Emirates’ OOH-dedicated analysis system and Media Intelligence.

Campaign Credits

Industry: Foodservice

Brand: McDonald's

Advertiser: Manfoods

[] []

Country: Egypt

Region: North Africa

Tags: Awareness Campaign | Product Launch | Big Tasty

The Art & Science of OOH

Back To Top Arrow