Automotive dealer Al Mansour Automotive moves forward with its active out-of-home strategy to promote Opel Grandland on the roads of Cairo with the same positioning strategy to prove that “The German quality is no joke”.

Following its latest OOH campaign, Al Mansour is using its branded yellow color; the advertiser is placing the edgy car’s exterior look in the visuals to guarantee much exposure from the automotive enthusiasts on the road, while writing the automobiles name and their famous tagline both in Arabic.

Want to know more about this campaign? You can look behind the scene of this campaign's budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.

Campaign Credits

Industry: Automotive

Brand: Opel

Advertiser: Al Mansour Automotive

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign | Opel Grandland

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