COVID-19 along with the summer's heat are pulling the OOH landscape of May down

The epidemic of COVID-19’s effects is still looming in May’s numbers, campaigns, and occupancies as a natural reflex to the ongoing quarantine in Egypt, where everyone is staying home for their safety, protecting the Egyptian community and their loved ones.

The effect is portrayed in the decrease in the total number of campaigns “121 campaigns” comparing to April’s Market Insights of “158 campaigns” which is directly shown in the market occupancy that decreased by 4% in May. Moreover, all the industry occupancies have nearly counted the same as last month.

We are keeping track of the OOH landscape in Cairo, Egypt, to monitor and analyze the situation month by month to give the outdoor specialists and enthusiasts a detailed overview of the market because numbers don’t lie.

To get to know more about the Top 20 Campaigns rankings of May, check this link out: https://insiteooh.com/article/3213-ongoing-campaigns-rule-cairos-billboards-in-may-2020