MENA's video-on-demand (VOD) service provider Shahid.net appears on the billboards of Cairo to promote their services through several original shows, offers and more.
Following the footsteps of international broadcasting websites and apps; Shahid has produced what they called “Shahid originals” according to their ad copy, featuring shows like “In every week there is a Friday”, seizing the moment to display their offer of “The lifetime offer for Shahid VIP”, “Exclusively till the 29th of February”. The platform also brands the premiers and first time to air “اللعبة” which translates to “The game”. Other visuals portray their segmentation to highlight youth as their main target audience.
The campaign was out there during the last week of January, using uni-poles and double-decker poles in several locations across Greater Cairo.
Industry: Broadcast Media
OOH Size: Double-decker Pole | Gate | Uni-Pole
Region: North Africa
Tags: Shahid VIP | Shahid Originals
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.